AIN Group

The client, a well-established logistics network, sought a digital solution to streamline interactions between its members.

Overview

We collaborated with a leading logistics network freight company to design and develop three dedicated mobile applications—AIO, XLP, and AON—exclusively for their network members. These apps were crea

What we did:

Logo / Website design / Website development / UX/UI / APP development

Industry: Logistics Network

Location: United Kingdom

Introduction

The client, a well-established logistics network, sought a digital solution to streamline interactions between its members. By leveraging modern technology, the goal was to create a platform where logistics professionals could search for companies and individuals within their network and communicate effortlessly. The applications needed to integrate with the existing website chat feature while maintaining a smooth and engaging user experience.

AIN Group

❝

I can highly recommend Atomic. We have been working with Atomic for some time now. They have designed and created 5 fantastic websites for us, with a complex back end system for our users, as well as some custom event software our users are able to utilize for our corporate events. We are now also in the final stages of launching apps through Atomic. As I’m sure is clear, I have great faith in Atomic and have no doubt I will be continuing to work with them for many years to come. In the 13 years my business has been going, this is our 4th development of new sites / systems. We have used different companies each time with mixed results. But with Atomic I really see a long term future of cooperation and development, and will continue to work with them to keep our systems relevant and functional for my clients.

❞

Dan Bateman

Director

OUR WORK

What We Did

Atomic Digital Marketing undertook a full-cycle development approach, from UI/UX design to backend API integration and deployment. The AIO, XLP, and AON applications were built using React JS and hosted on a dedicated AWS server to manage high-traffic volumes. Key functionalities included:

A chat feature allowing direct messaging between members
A powerful search function enabling users to find companies and individuals
Secure API integration to sync data between the mobile app and website chat feature in WordPress
4An intuitive and modern UI for an enhanced user experience

Website / Mobile App

The Challenge

The biggest hurdle was ensuring seamless data synchronisation between the applications and the website chat feature. Since the logistics network relied on WordPress, it was crucial to develop an API that could efficiently send and retrieve messages in real-time, ensuring that communications remained fluid across all platforms. Additionally, handling high traffic loads while maintaining performance and security was a significant challenge that required strategic infrastructure planning.

The Solution

Our team developed a robust API architecture to facilitate real-time data exchange between the mobile applications and the WordPress website. By leveraging AWS hosting, we ensured the apps could handle large volumes of users without compromising speed or reliability. To enhance usability, we designed an intuitive user interface that streamlined navigation, allowing members to connect, chat, and build business relationships effortlessly. The search functionality was optimised for quick and accurate results, ensuring members could easily find and connect with the right people and companies.