Expert Microsoft Ads Management (Bing Ads Management)

PERFORMANCE-DRIVEN Microsoft Ads services

Searching for a Microsoft Ads Agency that can deliver laser-focused, highly-targeted campaigns? Atomic Digital Marketing is here to help you effectively connect with your ideal customers and drive business growth—both in the short and long term.

As a leading UK Digital Marketing Agency, we specialise in Microsoft Ads Management Services, with a strong emphasis on consistent profitability and mutual transparency. Your online growth is our top priority at Atomic.

With our expertise, cutting-edge Microsoft Ads strategies, and unique approaches, we can take your business to new heights by attracting your target audience and optimising your conversion rates and cost-per-click like never before.

Get in touch with us today to experience the impact of our innovative and intelligent Microsoft Ads campaign management.

We love our Microsoft Ads clients, and they love us!

What Clients Say About our Microsoft Ads Agency

ENBI beeldmerk FC DIELEMAN 1

As managing director at Enbi Global, it was made known to me that our SEO was suffering heavily. Atomic first conducted a site SEO audit which identified where our issues lay, and then subsequently worked on the website for the following week ironing these issues out. Following the work, our site optimisation score increased to around 94% and our rankings began to improve

Read more
Ellipse 6
Antony George
Managing Director, Europe at Enbi Global, Inc, USA
water

Atomic goes above and beyond on all projects we hire them for. They’re focused and driven and get things done quickly. Their work was very impressive from the start and they are a pleasure to work with. I definitely recommend them!

Read more
2
Kaari Purstell
Business Development Coordinator at Watermill Group, USA
3

Highly recommended – very quick and responsive, good value for money, and able to explain issues clearly to somebody without web dev expertise.

Read more
4
Oliver Grazebrook
Managing Director at The Student Lawyer, USA
6

Atomic has been extremely helpful with our website revamp project. Great service and always going the extra mile. I would happily recommend this company to anyone and also look forward to working with Atomic again for other similar projects.

Read more
Euvian Tan
Hon Secretary at The British Malaysian Society, Malaysia
12

“Thanks to the efforts of the team, the launch of the superb new website led to SEO rankings improving and organic traffic increases of 30% after only two months. The team’s workflow was extremely adaptable as they were able to apply changes to the project almost instantaneously. Couldn’t recommend this

Read more
13
Jason Kan
COO at CRCC Asia, Shanghai, China
Surrond

Surround Design

Atomic Digital Labs provided me with an excellent website for my business Surround Design on Webflow, following the outline of the project with clean, elegant design and beautiful animations (especially the homepage loading sequence!). The site is also quick to load, which adds a nice extra touch. I found working with them to be a joy. They were a very responsive team, meticulous in their detail and a pleasure to work with. Kudos to Atomic Digital Labs!

Read more
Olivia Naden
Olivia Naden
Surround Design
Synctell Logo

Atomic Digital Marketing did an excellent job in designing and developing my website. They always responded promptly and guided me through the website creation process with expertise and professionalism. Their feedback was clear and instrumental in accelerating my learning process about understanding and navigating the website. This proactive approach not only enhanced my ability to manage my site effectively but also ensured that I could make informed decisions quickly. I appreciated their commitment to educating me, rather than just providing solutions.

Read more
John Petit
Sync Tell
Siemens Financial Services

Siemens

They are very easy to work with, at an early stage they built a full project scope document and we have weekly meetings to discuss key deliverables for that week. With regards to their strategic mindset, they’re not afraid to challenge if they think there’s a better way of doing things and we found this very refreshing.

Read more
Louise Cook
Digital Content Manager, Siemens Financial, Slough, UK
Promote Poynton

I wish I could add extra stars to this review. We have been using Atomic now for two of our companies’ websites and can honestly say I’ve never experienced a company who has gone over and above expectations as Atomic have. Their help and consultation have been immeasurably valuable to our businesses, not to mention they have produced two stunning websites for us on a very fair budget and perfectly on time. I really couldn’t recommend them enough.

Read more
Lucie Hood at Lavella
Lucie Hood
Founder at Promote Poynton, UK
Handling Concepts Logo

Handling Concepts

Very happy with our service from Atomic Digital Marketing. They have vastly improved our core web vitals and we are already seeing great results from this. I would highly recommend using them if you have a slow WordPress website and are looking to get your PageSpeed scores to 80-90. I will be looking to work with Atomic for our future projects.

Read more
Lauren Barrett
Marketing Executive at Handling Concepts, Stoke Prior, UK
Shindigger Brewing Co

Atomic Digital Marketing Agency assisted us to no end since inception truly lifting ShinDigger from a startup to a brand now known in all corners of the UK. Specifically Atomic implemented a concrete marketing strategy for all areas of our business, and gave us the tools and knowhow moving forward to maintain them. During COVID, Atomic also catapulted our Facebook Ads ROAS to a staggering 25x at its height. Thrilling company to work with!

Read more
Paul Delamere at Shindigger Brewing Co
Paul Delamere
Co Founder at Shindigger Brewing Co, UK
Screenshot 2022 02 21 at 14.53.22

Atomic Digital Marketing have created the most beautiful website for our new business. They worked with us on our vision and offered their own expertise, advice and guidance to get it exactly how we wanted… even when we weren’t so sure ourselves! They delivered quickly and on a fair budget too. They will always be our go-to company for all things digital marketing! A special mention to Matt and Jane who have always been on hand to help with our many, many questions along the way. You guys have gone above and beyond and we couldn’t be happier with the results. Thank you all so much.

Read more
Lucie Culley from Wooflinks
Simon Hood
Business Director at Wooflinks, UK
My Vital Metrics Logo

My website speed went metaphorically from 0 to 100 overnight. I have had excellent feedback on the new web design, and I’ve seen an increase in overall traffic. For the completed parts of the project I’m thrilled with the results.

Read more
Owen at My Vital Metrics
Owen Hutchins
Founder at My Vital Mertics, London, UK
Ward Goodman

We have been working with Atomic for the first half of the year now, and have offered a fantastic service, extremely knowledgeable and up to date with the latest marketing trends. Very tailored made to our company needs, and always very quick to respond! just a great team all round!!

Read more
Roger Duckworth
Roger Duckworth
Director, Ward Goodman, Dorset, UK
The Cosmetic Dental Gallery

The Cosmetic Dental Gallery

Atomic has exceeded expectations and delivered excellent results for my companies. Their development team is knowledgeable and very creative. They listen to your feedback and implement changes in an amazing time frame. The communication between my account manager Gemma and myself has been extensive and they reply to emails almost immediately. This team knows what they are doing and focuses on developing an excellent relationship with their customers. I highly recommend Atomic to anyone looking for web development or marketing services. Thank you, Atomic.

Read more
Hartej Matharu
Owner of the Cosmetic Dental Gallery
CKD Consulting

CKD Consulting

Atomic Digital Platform were very professional in realising the Logo for my company. The turnaround was fast and Ellie was brilliant. I am very happy with the outcome. Thank you!

Read more
Charmagne Der
Managing Director
AIO

I can highly recommend Atomic. We have been working with Atomic for some time now. They have designed and created 5 fantastic websites for us, with a complex back end system for our users, as well as some custom event software our users are able to utilize for our corporate events. We are now also in the final stages of launching apps through Atomic. As I’m sure is clear, I have great faith in Atomic and have no doubt I will be continuing to work with them for many years to come. In the 13 years my business has been going, this is our 4th development of new sites / systems. We have used different companies each time with mixed results. But with Atomic I really see a long term future of cooperation and development, and will continue to work with them to keep our systems relevant and functional for my clients.

Read more
Dan Bateman
Director
Brandspeak Logo

Obviously, the results are the most important thing for us, but so too has been their commitment and enthusiasm. It’s clear they are committed and determined to deliver above and beyond expectations.

Their overall style is highly collaborative. We have had weekly, online meetings with no less than 3 Atomic consultants present on each call. If and when we have issues or questions, they are handled quickly, often within minutes. they also have an impressive range on online project management tools, all of which they have given us access to, making all of their work highly visible and responsive.

 

Read more
Jeremy Braune
Managing Director
Crown-Hawk-Green-Logo

Crown Hawk Green

We have noticed a marked increase in online bookings and enquiries for the events space. We have had lots of comments from customers saying how inviting the site is now, and how easy it is to navigate and make a booking. We were frequently updated by Timothy, who gave us lots of advice and guidance on design and always made himself available for any queries we had. He responded in a very timely manner which made the process very smooth and painless.

I found their professionalism and attention to detail from every aspect of the workmanship to the customer care the most impressive.

Read more
Simon Hood
Owner & Managing Director
Redline-Competitions

Redline Competitions

Our ROAS for our Facebook and Instagram campaigns has averaged around 4-6 with highs of 15 during peak selling time. Previously we had been seeing 0.5-2 with our own marketing. We were impressed with the way they really learnt to understand our business. Though it’s likely different to any previous business model they have worked with.

Read more
Gary Mullen
Director

ELEVATING YOUR BRAND BEYOND ORDINARY WITH an EXCEPTIONAL award-winning Microsoft Ads agency

Microsoft ADs MANAGEMENT SERVICES
THAT PROMOTE SERIOUS GROWTH

Microsoft Advertising Partner

SOME OF OUR Microsoft Ads Management ACHIEVEMENTS

The proof is in the data-driven pudding. Don’t take our word for it, check out our results below.

At Atomic, we are dedicated to helping you achieve your digital marketing goals by enhancing your cost-per-click, lowering your cost per lead or sale, and increasing your conversion rates, whether for your app or website.

 

Our Microsoft Ads Management Services (Bing Ads Management Services) adopt a holistic approach to your marketing strategy, analysing the entire customer journey from the moment someone clicks on your ad to the point of conversion. By pinpointing areas for improvement at every stage, we can help you reduce costs, boost revenue, and ultimately secure a successful outcome for your business.

 

Our team of experts will collaborate with you to understand your business needs and create a PPC package tailored to your specific goals. So, if you’re aiming to elevate your digital marketing strategy, let Atomic assist you in achieving reduced costs, increased revenue, and a thriving business!

When it comes to Microsoft Ads Display campaigns (Bing Ads Display Campaigns), targeting is key – but don’t underestimate the power of stunning creatives when it comes to Display Ads. At Atomic, we understand that captivating imagery, striking videos and mesmerising motion graphics are essential to achieving a successful campaign and we see it far to often where this isn’t the case.

Our team of Microsoft Ads specialists is equipped with the creative genius to ensure that every element accompanying your campaigns is not only on-brand but also jaw-droppingly beautiful. We take pride in our ability to create designs that capture the essence of your brand and leave a lasting impression on your target audience.

From concept to execution, our design team is committed to creating visually stunning and effective creatives that will elevate your campaign and increase engagement with your audience. Don’t settle for subpar results – trust the expert designers and Microsoft Display Ads Management team to create Display campaigns that are truly mesmerising and that actually convert!

When it comes to Microsoft Shopping Ads (Bing Ads Shopping Ads), precision in product data and targeting is paramount. At Atomic, we understand that success in Microsoft Ads Shopping Management depends on well-optimised product feeds, strategic bidding, and compelling product presentations.

As a certified Microsoft Shopping Ads Agency, our priority is to ensure that every product in your catalogue is accurately represented and effectively promoted. We meticulously fine-tune your product feeds to meet Microsoft’s standards, optimising everything from titles and descriptions to images and pricing, so your products stand out in the competitive shopping landscape.

Our Microsoft Shopping Ads Services go beyond basic management. We employ advanced bidding strategies, segment your products for maximum impact, and continually monitor and refine campaigns to achieve higher conversions and better ROI. Trust the experts at Atomic to manage your Microsoft Shopping Ads with the precision and expertise required to boost your sales and grow your business.

HYPER-TARGETED Microsoft ADS

Are you aiming to connect with your ideal customers with unparalleled precision and propel your business’s growth like never before on Microsoft Ads?

 

Our award-winning Microsoft Ads Services team will collaborate closely with you to create bespoke, hyper-targeted campaigns that resonate with your target audience. Using cutting-edge strategies and unique formulas developed by Atomic, we’ll ensure your business stands out from the competition.

 

We take great pride in our ability to design campaigns that are highly targeted, intelligent, and adaptable, delivering maximum ROI and profitability for our clients. Whether your goal is to increase online visibility, drive more traffic to your website, or enhance your conversion rates, our Microsoft Ads Management Services can help you achieve your objectives and elevate your business to new heights.

LANDING PAGE OPTIMISATION

Even the most engaging and well-targeted Microsoft Ads campaigns can underperform if your landing page or website isn’t properly designed and optimised. Without these vital components, visitors directed to your site might quickly turn to a competitor or fail to convert altogether. While many agencies tend to overlook this critical aspect in their PPC services, Atomic does not.

 

Before launching any PPC campaigns, we ensure your pages are optimised for conversion, preventing waste of your valuable budget and enhancing the quality of your data. Our talented team of UX/UI Designers is here to support this process, ensuring your website or app is fully prepared to handle an influx of purchases or leads from PPC.

Digital 360 Integration

Our PPC Packages are just the beginning. While you can certainly rely on Atomic for PPC management alone, we offer much more as you expand your digital marketing efforts. Introducing Digital 360 – revolutionary all-in-one digital marketing packages. These highly flexible retainers encompass multiple services, all managed under the guidance of a centralised, highly skilled account manager that works with each respective department. From SEO, Web Design & Development, and UX/UI Design to Social Media Marketing and additional paid ad platforms like Google Ads, Meta Ads, LinkedIn Ads, X Ads, and more – Atomic has got you covered.

Crafting an ad on Microsoft Ads might seem like a straightforward task, but the true mastery lies in creating powerful and highly targeted audiences that can skyrocket your sales. That’s where our team of Microsoft Ads experts come in.

We take ample time to analyze all data sets and determine the most effective audiences for your business, ensuring that your campaigns hit the spot and drive maximum ROI. Our team’s expertise in audience creation is unmatched with our unique formulas, and we are committed to developing audiences that are uniquely tailored to your business needs and goals.

In addition to audience creation, we also specialise in spinning together powerful retargeting audiences to recapture those who did not convert for whatever reason. Our goal is to make sure that every single person who interacts with your brand has the opportunity to convert, driving maximum engagement and fundamentally boosting your sales.

Navigating Microsoft Ads reporting can be a daunting task for the inexperienced.

That’s why our Microsoft Ads Specialist will craft personalised live reports, presenting you with the critical data, KPIs, and outcomes relevant to your needs.

At Atomic, transparency is a cornerstone of our work ethic, and we offer real-time access to all reports, with updates streaming every minute.

View PPC Management Performance in your own live-updating reporting dashboard

Our PPC agency provides a first of its kind live tracking dashboard for you to view all of your PPC efforts with us, in addition to monthly reports. We remain 100% transparent because we are proud of the results we will bring to your business.

Forward-thinking businesses like yours need more than paid advertising – you need proven targeted methods across the right platforms (Google Ads, Meta etc) to generate qualified leads, but more importantly, you must be able to track results & therefore ROI.  Our transparency, live dashboards and reporting will provide you with exactly this.

View PPC Management Performance in your own live-updating reporting dashboard

Meet Our Expert Microsoft Ads Management Team

Microsoft Ads Specialists, Dedicated to Your Success

Gemma Lacey

HEAD OF DIGITAL 360

Gemma

Gemma Lacey

HEAD OF DIGITAL 360

Rachel Huck

Senior Digital Marketing Manager and Account Manager

Rachel has over 5 years of digital marketing experience in the startup health, wellness, and education industries. Originally from Virginia, USA, she moved to the Newcastle, UK to earn an Advertising Bachelors and Digital Marketing Masters. Now based in Perth, Scotland, she specializes as in SEO and Social Media.

Rachel Huck

Rachel Huck

Senior Digital Marketing Manager and Account Manager

Alex Kharchenko

PPC MANAGER

Alex is an accomplished and dynamic digital and marketing senior manager with a track record leading social media and paid advertising strategies in multiple sectors. Utilises technical expertise coupled with marketing knowledge to develop PPC and social media strategies with a focus on increasing revenue, brand awareness, and exceeding profitability targets.

Alex

Alex Kharchenko

PPC MANAGER

atomic case studies

Explore Below

Case study - Category Filter - 2024
Appleton, Cheshire, UK

800%

Increase in Organic Traffic in 6 Months
Line icon

1000+

Paid Subscribers in 6 Months
Graph- icon
Shelbyville, Indiana, USA
Manchester, UK
Oxfordshire, United Kingdom
Bristol, UK
United Kingdom
United States of America
Philadelphia, USA
London, United Kingdom
Manchester
Iceland
Stockport, UK
London, UK
London, UK
Vancouver, Canada
London, United Kingdom
Flint, United Kingdom
Aston Court, Warrington, United Kingdom
Stoke Prior, Worcestershire, United Kingdom
Birmingham, West Midlands, United Kingdom
Rochdale, Lancashire, United Kingdom
Poynton, UK
Brentford, UK
Cheshire, UK
Harrogate, UK
Northwich, UK
London, UK
California, USA
Leverkusen, Germany
Kualar Lumpur, Malaysia
London, United Kingdom
Shanghai, China

Microsoft Ads FAQs

Microsoft Ads is a powerful digital advertising platform that allows businesses to create and manage online ad campaigns. Originally known as Bing Ads, it’s designed to help you reach your target audience across multiple online channels, including the Bing, Yahoo!, and AOL search engines, as well as a vast network of partner sites.

With Microsoft Ads, you can run a variety of ad types—such as search ads, shopping ads, image ads, and video ads—tailored to your specific marketing goals. Whether you’re looking to drive traffic to your website, boost online sales, or increase brand awareness, Microsoft Ads offers the tools and targeting options to connect with your ideal customers.

What sets Microsoft Ads apart is its reach and versatility. Not only can your ads appear on the Bing Search Network, but they can also be displayed across the Microsoft Audience Network, which includes popular sites like MSN, Outlook.com, and Microsoft Edge. This means your campaigns have the potential to engage users across a wide range of platforms, ensuring your message is seen by the right people at the right time.

In essence, Microsoft Ads is a comprehensive advertising solution that gives you the ability to create highly targeted campaigns, optimise your marketing efforts, and achieve your business objectives.

Microsoft Ads and Bing Ads are essentially two names for the same platform, but they reflect different stages in its evolution.

Originally known as **Bing Ads**, this platform was launched in 2006 and was primarily focused on serving ads on the Bing search engine, as well as on Yahoo! Search and AOL, thanks to partnerships between these companies.

In 2019, **Microsoft rebranded Bing Ads as Microsoft Advertising**. This change wasn’t just a new name; it represented a broader vision. Microsoft Ads now cover much more than just search ads on Bing, Yahoo!, and AOL. The platform has expanded to include display ads on the Microsoft Audience Network, with placements on MSN, Outlook.com, and the Microsoft Edge browser. This rebranding also marked a shift towards more personalised, AI-driven advertising solutions that align with Microsoft’s broader strategy.

In short, Bing Ads was the old name focusing on search advertising through Bing, while Microsoft Ads is the current name, reflecting the platform’s expanded capabilities and reach. The rebrand signals a more comprehensive approach to digital advertising, going beyond search to offer a richer, more versatile ad platform.

Microsoft Ads appear across a diverse range of platforms, offering multiple ad formats to suit your campaign needs. Here’s where your ads can show up and the types of ads you can run:

  • 1. Bing Search Network:

    Search Ads:
    These text-based ads appear on the Bing, Yahoo!, and AOL search engines.
    They’re displayed at the top and bottom of search results pages, making sure your ads are visible when users search for relevant keywords.

    Shopping Ads: If you’re running an e-commerce campaign, your product listings can appear as Shopping Ads on these search engines. These ads showcase your products with images, prices, and descriptions directly in the search results, helping to drive traffic and sales.

  • 2. Microsoft Audience Network:

    Image Ads:
    On high-traffic sites like MSN, Outlook.com, and the Microsoft Edge browser, your visually appealing image ads can capture attention. These ads can be static or animated, designed to engage users as they browse content.

    Video Ads: Video ads are another powerful option on the Microsoft Audience Network. These ads are perfect for storytelling and creating a deeper connection with your audience as they appear on various Microsoft-owned and partner sites.

    Responsive Ads: These ads automatically adjust in size, appearance, and format to fit different placements across the network. They blend into the user experience while delivering your message effectively.

  • 3. Partner Sites:

    Text, Image, and Video Ads:
    Your ads can also appear on a variety of partner sites within the Microsoft network. Whether they’re search ads, display ads, or video ads, these placements expand your reach even further, ensuring your campaigns connect with users across the web.

In short, Microsoft Ads give you the flexibility to run different types of ads—search, shopping, image, video, and responsive—across a broad spectrum of platforms. This ensures your campaigns reach your audience effectively, wherever they are online.

Ignite Your Digital Journey.

Get in touch with us

Ignite Your Digital Journey

Get in touch with us