Privacy Policy – Atomic Digital Marketing Agency

1. Introduction

Atomic Digital Marketing Agency (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website atomicdigitalmarketing.co.uk, including any other media form, media channel, mobile website, or mobile application related or connected thereto.

2. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

Personal Data

Personally identifiable information, such as your name, email address, telephone number, and company name that you voluntarily give to us when you register with the Site or when you choose to participate in various activities related to the Site, such as submitting a contact form or requesting a quote.

Derivative Data

Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.

3. Use of Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customised experience. Specifically, we may use information collected about you via the Site to:

Create and manage your account.
Process enquiries and deliver requested services.
Email you regarding your account or submitted enquiries.
Send you marketing and promotional communications (with your consent).
Improve our website and marketing efforts.
Monitor and analyse usage and trends to improve your experience.
Prevent fraudulent transactions, monitor against theft, and protect against criminal activity.
Comply with legal obligations and resolve any disputes.

4. Disclosure of Your Information

We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

By Law or to Protect Rights: If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others.
Third-Party Service Providers: We may share your information with third parties that perform services for us or on our behalf, including data analysis, email delivery, hosting services, customer service, and marketing assistance.
Advertising Platforms: If you reach our website from one of our ads on Microsoft Advertising or Google Ads, we may send that platform the ad's click identifier when your enquiry becomes a qualified lead, so it can measure which ads lead to real enquiries. See “Measuring our advertising” below.
Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

5. Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

6. Your Data Protection Rights

Under the UK General Data Protection Regulation (UK GDPR), you have the following rights:

The right to access – You have the right to request copies of your personal data.
The right to rectification – You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
The right to data portability – You have the right to request that we transfer the data that we have collected to another organisation, or directly to you, under certain conditions.

7. Cookies

We use cookies and similar tracking technologies to track the activity on our website and store certain information. For more information about the cookies we use, please see our Cookie Policy.

8. Measuring our advertising

We advertise on Microsoft Advertising and Google Ads. When you click one of our ads, the platform adds a click identifier to the link: a random code that tells the platform which ad click it was. It doesn't contain your name or contact details.

What we do with it:our website records the click identifier when you arrive and keeps it in your browser for up to 30 days. If you send us an enquiry, it is stored with your enquiry. If your enquiry turns into a qualified lead, we send the identifier back to the platform the ad came from, so it can tell which ads produce real enquiries. That helps us spend less on ads that don't work.

Why we do it: on the basis of our legitimate interest in measuring whether our advertising works. We only send the click identifier and the time of the conversion, never your name, email address or message.

Your choices: you can object at any time by emailing contact@atomicdigitalmarketing.com, and we'll stop sending it for your enquiry. Microsoft and Google handle what they receive under their own privacy policies.

9. People we contact about our services

Sometimes we write to people at businesses we think we could help. This explains how we handle their details.

What we hold:your name, job title, work email address and work phone number, the company you work for, and notes of what we've sent you and any reply.

Where it comes from:public sources only: the Companies House register, your company's own website, trade show exhibitor lists, and business contact databases we pay for under licence. We don't use personal social media, and we don't buy lists of private individuals.

Why we use it:to tell you about work we think would help your business, such as a website review we've written for your company. We do this on the basis of our legitimate interest in finding new clients. We've weighed that against your interests, and we only write to work addresses at limited companies, PLCs and LLPs, about things relevant to your role.

Who sees it:our own team, and the services we use to run email (Google Workspace). We don't sell or share your details with anyone else.

How long we keep it:if you don't reply, we delete your details within 90 days of our last email. If you reply, we keep them while we're talking, and after that under the rest of this policy.

Your choices: reply “no thanks” (or anything like it) and we'll stop straight away, keeping only what we need to make sure we don't write again. You can also ask what we hold about you, or ask us to correct or delete it, or object to us using it, by emailing contact@atomicdigitalmarketing.com. If you're unhappy with how we've handled your details, you can complain to the Information Commissioner's Office (ico.org.uk).

Who we are: Atomic Digital Marketing Ltd, company number 12567467, The Outset, Sankey Street, Warrington WA1 1NN.

10. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at:

Atomic Digital Marketing Agency
Email: contact@atomicdigitalmarketing.com
Website: Contact Us